2018 Randolph County Plan of Work

Approved: February 2, 2018

I. County Background

Randolph County, the 11th largest county in North Carolina, is located in the geographic center of the state. Although Randolph County is still considered a rural county, it has the 19th highest population in the state. Urban sprawl from High Point and Greensboro has found its way into Randolph County. There are nine municipalities in the County: Asheboro, Archdale, Franklinville, Liberty, Ramseur, Randleman, Trinity, Seagrove, and Staley. All have seen growth.

Randolph County covers 790 square miles. The County is strategically located 90 miles from the Blue Ridge Mountains to the west; 200 miles from the Atlantic Ocean to the east; 80 miles north of the South Carolina state line; and 75 miles south of the Virginia state line. Asheboro, the county seat, is situated between North Carolina's state capital, Raleigh, and its largest city, Charlotte - just 70 miles from both cities. Randolph County is home to the Uwharrie Mountains. Known as the Uwharrie Reservation when it was purchased by the federal government in 1931, and declared a national forest by John F. Kennedy in 1961, it is one of four national forests in the state and the only one in the Piedmont. Randolph County is home to the North Carolina State Zoological Park, the nation's largest natural-habitat zoo with 500 acres of exhibits and over 1,000 animals. Also located in Randolph County are the Richard Petty Museum and Victory Junction, (celebrating NASCAR's all-time career victory leader), The NC Pottery Center and the Seagrove area potteries, which enjoy an international reputation for exceptional hand thrown pottery.

The 2010 Census indicates that the population of Randolph County is 141,752. Asheboro is the largest city and County seat with a population of slightly over 25,000. Less than 20% of our county’s residents live in incorporated towns. The County has about 181 residents per square mile, which reflects its generally rural makeup. The racial/ethnic composition of Randolph County is: 115,244 white, 14,742 Hispanic/Latino, 5,946 African American, 1,418 Asian and 2,410 other multi-race.

The Cooperative Extension in Randolph County conducted an environmental scan in 2007. Two hundred and fifty surveys were mailed citizens asking their input to identify major issues and concerns. Over 100 of these surveys were returned. In addition, focus groups were held across the county to gather additional data. Each group identified issues and then through a consensus processes agreed on the top issues and concerns. Five top issues emerged from both the survey and the focus groups. These issues were:
1) Farmland/green space preservation
2) Agricultural profitability
3) Health, Nutrition and Wellness
4) Youth Programming and Families at Risk
5) Life Stages

Each year advisory members provide input and feedback about what the needs/issues are in their community. Our Advisory Leaders at all levels have continued to identify these issues as priorities. Extension's role in addressing these issues is one of education and community involvement.

The Cooperative Extension manages the Voluntary and Enhanced Voluntary Agricultural District programs. A Farmland Preservation and Protection Plan was put into place in 2011. Activities are now being undertaken to meet the goals and objectives of the plan. Two agricultural forums are planned to bring together farmers, agricultural agencies and agricultural teachers in an effort to better coordinate agricultural activities and programs. Other activities will promote conservation and best management practices to protect the environment.

Agricultural profitability has always been an important component of Extension programming in Randolph County. Agriculture and agribusiness continues to be one of the largest, if not the largest industries in Randolph County. Over 500 million dollars are generated annually making Randolph County one the top counties in the State in agricultural income. There are over 1,500 farms in the Randolph County with over 147,000 acres of land. The bankruptcy of the poultry integrator, Townsend, has been devastating to many farmers in the County. Seventy-two farms were affected. Many of these poultry growers are being picked up by other poultry companies, but many are still not in operation. According to NC Department of Agriculture, in 2015, Randolph County ranked first in the state in beef cows, second in the state in dairy cows, second in all cattle, and sixth in broiler production, as well as first in goats and in the top ten in horses. There are an increasing number of small-scale vegetable and specialty farms. Cooperative Extension agents will continue to offer educational workshops in best management practices and the latest research based information. Master Gardeners have been and will continue to be trained and utilized to help with the demonstration garden and the help with the local foods campaign and other community service projects. Cooperative Extension will continue to advise the Randolph County Livestock and Poultry Association and provide educational programming opportunities for its members.

The third priority identified accentuates the need to continue educational programming in nutrition education. According to the 2007 Behavior Risk Factor Surveillance Survey, over 66% percent of the county residents are overweight or obese. Twenty-one percent of residents continue to consume five or less servings of fruits or vegetables a day. Even with the increased awareness of the benefits of being physically active, only 28% of the residents meet the recommendation for being physically active. Med Instead of Meds, focusing on the Mediterranean diet, will be offered in 2018. Lunch and Learn meetings and hands-on cooking classes will demonstrate healthy cooking. The Steps to Health youth programming will be offered as well. In addition, a senior adult Steps to Health program will be offered to seniors at congregate nutrition sites. The Better Foods Better Health program aimed specifically at Latino and English speaking families will be offered. Nutrition and Healthy cooking classes will also be offered. Extension staff will also participate in Health Fairs at various locations across the county.

Our fourth priority area, Youth programming and Families at Risk, revolves around the 4-H program. Randolph County 4-H currently involves over 10,000 boys and girls in educational programs that teaches a wide range of new knowledge and skills. The focus is on hands-on learning experiences that involve the whole family, life skill development such as teamwork, critical thinking, problem solving, communication, leadership development and community service. Volunteers play a critical role in 4-H. Therefore, emphasis will be placed on the recruitment and development of volunteers.

Life Stages, our fifth priority area entails programming that prepares families for their changing lives. The Extension Community Association will be supported with programs that enhance daily living and provide service to the community.

II. Objectives to Address the Cooperative Extension Long Range Plan

North Carolina's plant production systems will become more profitable and sustainable.

North Carolina's animal production systems will become more profitable and sustainable.

Agricultural producers, workers, food handlers and consumers will adopt safer food and agricultural production, handling, and distribution practices that reduce workplace and home injuries/illnesses, enhance food security, and increase the quality and safety of food that North Carolinians prepare and consume.

Youth and adults will address community issues and/or challenges through volunteerism.

Community members, organizations and local government will engage in collaborative dialog and decision-making to build economically, socially and environmentally resilient communities. This will be done through inclusive engagement, partnership building, and/or community planning.

Futures that Work: School to Career Pathways

North Carolinians will make decisions and adopt practices that implement effective resource protection and conservation.

Consumers and communities will enhance the value of plants, animals, and landscapes while conserving valuable natural resources and protecting the environment.

Youth and adult program participants will make healthy food choices, achieve the recommended amount of physical activity and reduce risk factors for chronic diseases.

III. Relationship to County Government Objectives

Randolph County Government has policy goals which were established and approved by Department Heads to provide direction for the allocation of resources to the most important areas. There are seven policy goals with objectives for each. Cooperative Extension programming falls under the following county goals and objectives:
Goal 1) Providing a safe community for all Randolph County citizens.
Objective: Ensure the County's ability to effectively handle bio-terrorism, hazardous materials threats and natural disasters. Extension's role to work with farmers and farm animals. All staff have taken a basic disaster awareness course through the National Incident Management System.
Goal 2) Ensuring the health and welfare of all Randolph County citizens
Goal 3) Improving the standard of living for Randolph County citizens through educational opportunities and economic development.
Objective: Support programs which provide life long learning, encourage community service, promote civic responsibility and develop leadership skills in both youth and adults.
Goal 4) Managing the County's growth and infrastructure while protecting the environment.
Objective: Address important environmental issues and encourage citizen input and involvement in issues such as waste management and waste disposal.
Objective: Promote environmental stewardship on farms, in forests, on public lands, in communities and at home through conservation education and other best management practices for water, air and soil quality.

IV. Diversity Plan

In furtherance of the Acts of Congress of May 8 and June 30, 1914, North Carolina State University and North Carolina A&T State University commit themselves to positive action to secure equal opportunity regardless of race, color, creed, national origin, religion, sex, age or disability. In addition, the two Universities welcome all persons without regard to sexual orientation. North Carolina State University, U.S. Department of Agriculture and local governments cooperating.

Randolph County Center of Cooperative Extension is committed to ensuring that all educational programs and workshops are open to all citizens of the county. Programs are advertised through newspaper articles, program area newsletters, phone calls, the CES web site, and word of mouth. Every effort will be utilized to recruit minority participation. This will be done by working with local partners including the Randolph Latino Coalition, the public school systems, the Department of Social Services, and others. In addition, Extension program announcements will be posted in public places frequented by minority audiences. If appropriate, announcements will be translated into Spanish. The staff will continue to use "all reasonable efforts" in program planning.

V. Primary Delivery and Evaluation Methods

Delivering timely, relevant educational programs that meet critical local needs is the cornerstone of Extension’s mission. Extension educational programs are designed to equip the citizens of Randolph County with the knowledge, skills and tools to improve their economic prosperity, environmental stewardship and quality of life. An Extension program delivery system is a planned and organized eclectic mix of educational methods used during an educational program. Extension educational methods are the specific ways by which research-based information is shared with targeted learners. Extension educators in our county employ a wide variety of hands-on, experiential educational methods, such as interactive workshops and classes, demonstrations, field days and tours, that allow learners to fully engage in the learning process, test new knowledge and/or practice new skills during the educational session. Equally important, this plan will also include educational methods such as seminars, client visits, fact sheets, newsletters, and home study kits that serve to support and reinforce learning as well as provide motivation for continued learning. Armed with the most current literature on effective teaching and learning, Extension educators also skillfully select educational methods based on the learning style preferences and special needs of the targeted learners. These client-focused methods afford learners the opportunity to gain the necessary knowledge and skills to change their lives in meaningful ways. Another key feature of Extension program delivery that is evident in this plan is our commitment to being customer driven and customer focus. As such, in addition to the County Extension Center, Extension educational programs are delivered online, in community centers, on farms, and other locations in order for our programs to be available and accessible to, and fully utilized by, the citizens of Randolph County.

In Extension, success is defined as the extent to which our educational programs have made a difference in the lives of the citizens of Randolph County. Evaluation methods are the way we make those observations about first and foremost whether any changes occurred as a result our educational programs, and subsequently the significance of those changes. As an educational organization, the changes we seek focus on key outcomes such as the knowledge and skills participants gain from our programs. More specifically, in this plan, we are using quantitative research methods such as retrospective testing, pre and post tests and/or surveys to measure change in knowledge gained, the application of that knowledge, number of new skills developed, and types of new skills developed. Extension, as a results-oriented organization, is committed to also assessing the social, economic and/or environmental impact that our programs have on the individuals who participate, their families and communities and ultimately the county as a whole (i.e. true significance of the changes stemming from our programs). We plan to measure these impacts in both the long and short-term. In this annual plan (short-term), we have outlined financial impact and cost benefit analysis as our primary evaluation methods. Another value held in Extension is actively listening to and dialoguing with targeted learners. Therefore, this plan also includes qualitative evaluation methods such as testimonials from program participants, and interviews and focus groups with participants.
The County web site will be utilized to promote educational meetings and workshops and to provide researched based information. The address to the Randolph County web site is: http://randolph.ces.ncsu.edu

VI. Membership of Advisory Leadership System

Voluntary Agriculture Board
Kemp Davis
Margie Beeson
Bernard Beck
Clifford Elliott
Wilbert Hancock
Ken Austin
Thomas Lawrence
Roger Pritchard
Mickey Bowman
Randall Spencer
Leverette Strider
Bobby Allen
Joe Allen
Linda York
Keeping Randolph County Beautiful
Sarah Warner
Bob Langston
Allison Walker
Ben Grandon
Paxton Arthurs
Elizabeth Jerigan
Joy Fields
Joy Sparks
Greg Patton
Kaitlyn Cranford
DJ Seneres
Chris Taylor
Roy Lynch
Malynda Shumaker
Extension Community Association Board of Directors
Charlotte Feaster
Janet Paccione
Lib Harris
Sharon Carpenter
Kay Williamson
Doris Davis
Kim Lemons
Hazel Alston
Master Gardener Advisory Board
Bob Meloni
J.C. Cardwell
Janet Mackey
Becca Whitley
Susan Garkalns
Vernece Willettt
Harold Hartsoe
Sharon Hartsoe
Kermit Williamson
Kay Williamson
Chuck Smalley
Carol Smalley
Mary Pickett
4-H/FCS Program Advisory Board
Kendall Phillips
Betty Brown
Mary Anne Church
Angela Cox
Kristopher Tarot
Roxanne Taylor
Jean Vollrath
Tammy Leglue
Ashlee King
Myndy Walden
Branson O'Hara
Michael Parenti
Stanley Paccione
Janet Paccione
Kim Lemons

Agricultural Program Advisory Board
Jon Albertson
Bobby Allen
Ken Austin
Bernard Beck
Randy Blackwood
Mickey Bowman
Susan Hayes
Nancy Cross
Jessica Cutler
Kemp Davis
Matt Lange
Greta Anita Lint
Jimmie Moffitt
Eddie Nunn
Brent Scarlett
Shelton Strider
Linda York
Virginia Wall
Bill Ward
Kelly Whitaker
Rebecca Whitley
Dennis Wicker
Mark Wilburn
Heather Wright
Dustin Ritter
Wesley Corder
Amy Kidd
Mark Walker
Jarrett Elliott
Chris Maner
Andrew Atwell
Caroline Sheffield
Mike Harmon
Lindsay Davis
Brenda Collins
Jessica Gordon
Terri Frazier
Brian Downing
Sarah Piper
Amanda Cogley
Elisabeth Pack
Horticulture Specialized Committee
Jim Clodfelter
Karen Clodfelter
Shawn Dezern
Brook Dezern
Jessica Hall
Walter Krasuski
Beverly Mooney
Keith Pritchett
Caroline Sheffield
Livestock Association Board
Rodney Hardy
Michael Harmon
Henry Craven
Cody Wright
Raymond Caviness
Mark Walker
Dennis Wicker
Amy Frye
Jeff Maness
Dustin Daniel
Scott Cole
Todd McLeod
Beef Specialized Committee
Brent Scarlett
Wilbert Hancock
Thomas Lawrence
Mark Wilburn
Wallace "Butch" Chandler
Roger Pritchard
Jeremy Lanier

Randolph Advisory Leadership Council
Joseph Sand
Vernece Willett
Larry Penkava
John York
Wanda Beck
Carol Stevenson
Suzanne Dale
Guy Troy
Charlotte Feaster
Jessica Wilburn
Lori Hughes
Michael Harmon
Mike Hansen
Bobby Ferguson
Roger Pritchard
Susan Garkalns
Field Crops Specialized Committee
Thomas Lawrence
Ben Millikan
Clifford Elliott
Small Ruminant Specialized Committee
Jim Merritt
Maria Jessup
Jarod Bowman
Charles Hickerson
Jacqueline Kilby
Michael Beal
Jennifer Leister
Dustin Ritter
Jesi Leonard
Horse Specialized Committee
Allie Yokley
Brittney Nelson
Sarah Pack
Nancy Sharpless
Kelly Lewis
Anna Pittman
Lori Robbins
John Callicutt

VII. Staff Membership

Jonathan Black
Title: County Extension Director and Extension Agent, Agriculture - Livestock
Phone: (336) 318-6000
Email: jonathan_black@ncsu.edu
Brief Job Description: Expertise in Livestock, Field Crops and Forages

Daniel Campeau
Title: Area Specialized Agent, Agriculture - Poultry
Phone: (919) 542-8202
Email: dan_campeau@ncsu.edu
Brief Job Description: Work mainly with Commercial Poultry industry. I also work with small scale poultry production. Service area is now the North Central District from Guilford to Halifax with the southern edge being Chatham and Wake county respectively.

Jill Cofer
Title: County Extension Administrative Secretary
Phone: (336) 318-6000
Email: jpcofer@ncsu.edu

Marti Day
Title: Area Specialized Agent, Agriculture - Dairy
Phone: (919) 542-8202
Email: marti_day@ncsu.edu
Brief Job Description: Responsible for educational programs for dairy farmers, youth with an interest in dairy projects and the general public with an interest in dairy foods and the dairy industry.

Chastity Elliott
Title: County Extension Support Specialist
Phone: (336) 318-6000
Email: chastity_elliott@ncsu.edu

Erin Eure
Title: Area Specialized Agent, Agriculture - Commercial Fruits & Vegetables
Phone: (252) 357-1400
Email: erin_eure@ncsu.edu
Brief Job Description: Provides educational opportunities and technical support to commercial fruit and vegetable growers, agents, and industry in northeastern NC.

Ben Grandon
Title: Extension Agent, Agriculture - Horticulture
Phone: (336) 318-6000
Email: ben_grandon@ncsu.edu

Marissa Herchler
Title: Area Specialized Agent, Agriculture - Animal Food Safety (FSMA Programs)
Phone: (919) 515-5396
Email: marissa_herchler@ncsu.edu
Brief Job Description: Marissa is an Area Specialized Agent for animal food safety, with emphasis on the new Food Safety Modernization Act rules, as they apply to feed mills in North Carolina. Please contact Marissa with any FSMA related questions, or PCQI training inquiries.

Wanda Howe
Title: County Extension Support Specialist
Phone: (336) 318-6000
Email: wanda_howe@ncsu.edu

Stacey Jones
Title: Area Specialized Agent, Commercial Nursery and Greenhouse
Phone: (704) 920-3310
Email: stacey_jones@ncsu.edu

Jeannie Leonard
Title: Extension Agent, Family and Consumer Sciences
Phone: (336) 318-6000
Email: jeannie_leonard@ncsu.edu
Brief Job Description: Nutriton & Wellness, Food Safety (ServSafe, Safe Plate, and School HACCP) Home Food Preservation, ECA Liaison Agent

Bill Lord
Title: Area Specialized Agent, Water Resources
Phone: (919) 496-3344
Email: william_lord@ncsu.edu
Brief Job Description: Water quality education and technical assistance

Rachel McDowell
Title: Area Specialized Agent, Consumer & Retail Food Safety
Phone: (919) 515-9155
Email: romcdowe@ncsu.edu
Brief Job Description: Support FCS Agents in delivering timely and evidence-based food safety education and information to stakeholders in NC.

Currey Nobles
Title: Area Specialized Agent, Food Safety
Phone: (919) 515-9520
Email: canobles@ncsu.edu

Elena Rogers
Title: Area Specialized Agent, Agriculture - Food Safety - Fresh Produce Western NC
Phone: (828) 352-2519
Email: elena_rogers@ncsu.edu
Brief Job Description: Provide educational programs, training and technical support focusing on fresh produce safety to Agents and growers in Western NC.

Sara Beth Routh
Title: Extension Agent, Agriculture - Small Ruminants, Equine, Forages
Phone: (336) 318-6000
Email: sbrouth@ncsu.edu

Jody Terry
Title: 4-H Program Assistant
Phone: (336) 318-6000
Email: jody_terry@ncsu.edu

Allison Walker
Title: Extension Agent, 4-H Youth Development
Phone: (336) 318-6000
Email: allison_walker@ncsu.edu

Jon Wall
Title: Extension Agent, Agriculture - Field Crops
Phone: (336) 318-6000
Email: jon_wall@ncsu.edu

Mitch Woodward
Title: Area Specialized Agent, Watersheds and Water Quality
Phone: (919) 250-1112
Email: mdwoodwa@ncsu.edu
Brief Job Description: NC Cooperative Extension's Goals include: - NC's natural resources and environmental quality will be protected, conserved and enhanced. - NC will have profitable, environmentally sustainable plant, animal and food systems. Protecting our environmental resources, particularly drinking water quality, is a top priority in NC. NC Cooperative Extension is a leader in teaching, researching, and accelerating the adoption of effective water quality protection practices.

VIII. Contact Information

Randolph County Center
1003 S. Fayetteville St
Asheboro, NC 27203

Phone: (336) 318-6000
Fax: (336) 318-6011
URL: http://randolph.ces.ncsu.edu