2020 Randolph County Plan of Work

Approved: January 29, 2020

I. County Background

Randolph County, the 11th largest county in North Carolina, is located in the center of the state. Although Randolph County is still considered a rural county, it has the 19th highest population in the state. Urban sprawl from High Point and Greensboro has found its way into Randolph County. There are nine municipalities in the county: Asheboro, Archdale, Franklinville, Liberty, Ramseur, Randleman, Trinity, Seagrove, and Staley of which all have seen growth. However, 62% of the county population lives outside the county’s municipalities.

Randolph County covers 790 square miles. Asheboro, the county seat, is situated between North Carolina's state capital, Raleigh, and its largest city, Charlotte - just 70 miles from both cities. Randolph County is home to the Uwharrie Mountains, the only national forest in the piedmont of North Carolina. Randolph County is home to the North Carolina State Zoological Park, the nation's largest natural habitat zoo with 500 developed acres of exhibits and over 1,800 animals. Also located in the county are the Richard Petty Museum and Victory Junction, (celebrating NASCAR's all-time career victory leader), The NC Pottery Center and the Seagrove area potteries, which enjoy an international reputation for exceptional hand-thrown pottery.

The 2010 Census indicates that the population of Randolph County is 141,752. Asheboro is the largest city and county seat with a population of slightly over 25,000. The County has about 181 residents per square mile, which reflects its generally rural makeup. The racial/ethnic composition of Randolph County is 115,244 white, 14,742 Hispanic/Latino, 5,946 African American, 1,418 Asian and 2,410 other multi-races.

Randolph County has long been known as a manufacturing center; traditional industries have included textiles, apparel, and furniture. The area’s economic base continues to transition with more diversified and technology-based manufacturing. Agriculture remains an important part of the local economy, with Randolph ranked near the top of the State in beef cattle, milk cows, goats and poultry production.

Randolph Cooperative Extension’s latest environmental scan identified the top five major issues and concerns of residents.
These issues were:
1) Farmland/green space preservation
2) Agricultural profitability
3) Health, Nutrition, and Wellness
4) Youth Programming and Families at Risk
5) Life Stages

Each year citizen populated advisory committee members provide input and feedback about what the needs/issues are in their community. Advisory Leaders continue to identify these issues as priorities. Extension's role in addressing these issues is one of education and community involvement. Agents in the different subject matter areas actively program and bring the support of our land grant universities to address these on-going issues using varied strategies.

II. Objectives to Address the Cooperative Extension Long Range Plan

Our family and consumer sciences programs improve the well-being of individuals, families, and communities.

Our plant production programs improve production, profitability, and sustainability of the agriculture sector.

Our animal production programs improve production, profitability, and sustainability of the agriculture sector.

Our community development programs build strong and thriving communities.

Our 4-H youth development programs grow the skills young people need to succeed in life and career.

Our natural resource and environmental programs conserve our precious natural resources and maintain a clean and healthy environment.

Our consumer horticulture programs teach families and communities about environmentally friendly methods for gardening and controlling pests.

Our food safety and nutrition programs create a safer and more sustainable food supply and improve the health and nutrition of individuals, families, and our communities.

III. Relationship to County Government Objectives

Randolph County Government has policy goals that were established and approved by Department Heads to provide direction for the allocation of resources to the most important areas. There are seven policy goals with objectives for each. Cooperative Extension programming falls under the following county goals and objectives:

Goal 1) Providing a safe community for all Randolph County citizens.
Objective: Ensure the County's ability to effectively handle bioterrorism, hazardous materials threats and natural disasters. Extension's role to work with farmers and farm animals. All staff have taken a basic disaster awareness course through the National Incident Management System.
Goal 2) Ensuring the health and welfare of all Randolph County citizens
Goal 3) Improving the standard of living for Randolph County citizens through educational opportunities and economic development.
Objective: Support programs that provide lifelong learning, encourage community service, promote civic responsibility and develop leadership skills in both youth and adults.
Goal 4) Managing the County's growth and infrastructure while protecting the environment.
Objective: Address important environmental issues and encourage citizen input and involvement in issues such as waste management and waste disposal.
Objective: Promote environmental stewardship on farms, in forests, on public lands, in communities, and at home through conservation education and other best management practices for water, air and soil quality.

IV. Diversity Plan

In furtherance of the Acts of Congress of May 8 and June 30, 1914, North Carolina State University and North Carolina A&T State University commit themselves to positive action to secure equal opportunity regardless of race, color, creed, national origin, religion, sex, age or disability. In addition, the two Universities welcome all persons without regard to sexual orientation. North Carolina State University, U.S. Department of Agriculture and local governments cooperating.

Randolph County Center of Cooperative Extension is committed to ensuring that all educational programs and workshops are open to all citizens of the county. Programs are advertised through newspaper articles, program area newsletters, phone calls, the CES web site, e-mail lists and word of mouth. Every effort will be utilized to recruit minority participation. This will be done by working with local partners including the Randolph Latino Coalition, the public school systems, the Department of Social Services, and others. In addition, Extension program announcements will be posted in public places frequented by minority audiences. If appropriate, announcements will be translated into Spanish. The staff will continue to use "all reasonable efforts" in program planning which include:

Develop a language plan for the Randolph County Extension office
Encourage participation by all staff in racial equity training
Share services and resources on local TV, radio, social media, newspapers and other related mediums
Develop and maintain diverse collaborations, partnerships, and networks
Regularly conduct scans to assess service needs and gaps
Diversify our marketing strategies, i.e. enhance the local web site, blogs, twitter, utilize minority media outlets
Target our participation in festivals, fairs and community events that reach all segments of the community
Increase utilization of our translation equipment
Continue to collaborate, partner and network with those with aligned missions and goals

V. Primary Delivery and Evaluation Methods

Delivering timely, relevant educational programs that meet critical local needs is the cornerstone of Extension’s mission. Extension educational programs are designed to equip the citizens of Randolph County with the knowledge, skills, and tools to improve their economic prosperity, environmental stewardship, and quality of life. An Extension program delivery system is a planned and organized eclectic mix of educational methods used during an educational program. Extension educational methods are the specific ways by which research-based information is shared with targeted learners. Extension educators in our county employ a wide variety of hands-on, experiential educational methods, such as interactive workshops and classes, demonstrations, field days and tours, that allow learners to fully engage in the learning process, test new knowledge and/or practice new skills during the educational session. Equally important, this plan will also include educational methods such as seminars, client visits, fact sheets, newsletters, and home study kits that serve to support and reinforce learning as well as provide motivation for continued learning. Armed with the most current literature on effective teaching and learning, Extension educators also skillfully select educational methods based on the learning style preferences and special needs of the targeted learners. These client-focused methods afford learners the opportunity to gain the necessary knowledge and skills to change their lives in meaningful ways. Another key feature of Extension program delivery that is evident in this plan is our commitment to being customer driven and customer focus. As such, in addition to the County Extension Center, Extension educational programs are delivered online, in community centers, on farms, and other locations in order for our programs to be available and accessible to, and fully utilized by, the citizens of Randolph County.

In Extension, success is defined as the extent to which our educational programs have made a difference in the lives of the citizens of Randolph County. Evaluation methods are the way we make those observations about first and foremost whether any changes occurred as a result of our educational programs, and subsequently the significance of those changes. As an educational organization, the changes we seek focus on key outcomes such as the knowledge and skills participants gain from our programs. More specifically, in this plan, we are using quantitative research methods such as retrospective testing, pre and post-tests and/or surveys to measure a change in knowledge gained, the application of that knowledge, the number of new skills developed, and types of new skills developed. Extension, as a results-oriented organization, is committed to also assessing the social, economic and/or environmental impact that our programs have on the individuals who participate, their families and communities and ultimately the county as a whole (i.e. true significance of the changes stemming from our programs). We plan to measure these impacts in both the long and short-term. In this annual plan (short-term), we have outlined financial impact and cost-benefit analysis as our primary evaluation methods. Another value held in Extension is actively listening to and dialoguing with targeted learners. Therefore, this plan also includes qualitative evaluation methods such as testimonials from program participants, and interviews and focus groups with participants.
The County web site will be utilized to promote educational meetings and workshops and to provide researched-based information. The address to the Randolph County web site is: http://randolph.ces.ncsu.edu

VI. Membership of Advisory Leadership System

Voluntary Agriculture Board
Kemp Davis
Bernard Beck
Clifford Elliott
Wilbert Hancock
Ken Austin
Thomas Lawrence
Roger Pritchard
Randall Spencer
Leverette Strider
Bobby Allen
Joe Allen
Linda York
Lisa Holder
Keeping Randolph County Beautiful
Sarah Laughlin
Bob Langston
Paxton Arthurs
Joy Sparks
Greg Patton
Kaitlyn Johnson
DJ Seneres
Clinton McNeill
Eric Martin
Danica Heflin
Michele Dawes
Extension Community Association Board of Directors
Karen Amolsch
Janet Gartner
Sharon Carpenter
Janet Paccione
Kim Lemons
Master Gardener Advisory Board
Raymond Cardwell
J.C. Cardwell
Janet Mackey
Skip Terry
Charles Hardin
Sandy Hardin
Susan Garkalns
Vernece Willettt
Harold Hartsoe
Sharon Hartsoe
Kermit Williamson
Kay Williamson
Chuck Smalley
Carol Smalley
Mary Pickett
Agricultural Program Advisory Board
Jon Albertson
Bobby Allen
Ken Austin
Bernard Beck
Randy Blackwood
Mickey Bowman
Susan Hayes
Nancy Cross
Jessica Cutler
Kemp Davis
Matt Lange
Greta Anita Lint
Jimmie Moffitt
Eddie Nunn
Brent Scarlett
Shelton Strider
Linda York
Virginia Wall
Bill Ward
Kelly Whitaker
Rebecca Whitley
Dennis Wicker
Mark Wilburn
Heather Wright
Dustin Ritter
Wesley Corder
Amy Kidd
Mark Walker
Chris Maner
Andrew Atwell
Caroline Sheffield
Mike Harmon
Lindsay Davis
Brenda Collins
Jessica Gordon
Terri Frazier
Brian Downing
Sarah Piper
Amanda Cogley
Elisabeth Pack
Morgan Johnson
James Walker
Jessica Canoy
Joe Fowler
Sarah Kidd
Horticulture Specialized Committee
Skip Terry
Shawn Dezern
Brook Dezern
Jessica Hall
Walter Krasuski
Beverly Mooney
Keith Pritchett
Caroline Sheffield
Livestock Association Board
Michael Harmon
Henry Craven
Cody Wright
Raymond Caviness
Mark Walker
Dennis Wicker
Jeff Maness
Dustin Daniel
Scott Cole
Todd McLeod
Neil Garrison
Linda M. York
Extension Advisory Council
Carol Stevenson
Guy Troy
Jessica Wilburn
John York
Joseph Sand
Larry Penkava
Lori Hughes
Mike Hansen
Mike Harmon
Roger Pritchard
Susan Garkalns
Suzanne Dale
Tammy O'Kelly
Vernece Willett
Wanda Beck
Jason Goldston
Forestry Specialized Committee
David Henderson
Jerry Tugwell
Steve Henderson
Agritourism Specialized Committee
Beverly Mooney
Amber Scarlett
Carrie Bradds
Bobby Bradds
Kelly Whitaker
Tammy O'Kelley
Tom Henslee
Sarah Testerman
4-H and FCS Program Committee
Kendall Phillips
Betty Brown
Mary Anne Church
Stephanie Rietschel
Kristopher Tarot
Roxanne Taylor
Tammy LeGlue
Ashlee King
Myndy Walden
Branson O’Hara
Stanley Paccione
Janet Paccione
Kim Lemons
Jessica Gordon
Lisa Canoy

VII. Staff Membership

Kenneth Sherin
Title: County Extension Director
Phone: (336) 318-6000
Email: kenneth_sherin@ncsu.edu

Jonas Asbill
Title: Area Specialized Agent, Agriculture - Poultry
Phone: (336) 318-6000
Email: jonas_asbill@ncsu.edu
Brief Job Description: Serving the poultry industry across 20 counties in the North Central and Northeast districts

Jill Cofer
Title: County Extension Administrative Assistant
Phone: (336) 318-6000
Email: jpcofer@ncsu.edu
Brief Job Description: Support the administrative functions of the Cooperative Extension - Randolph Center including accounts payable and receivable, internal database maintenance for VAD and other contacts, scheduling and other duties.

Marti Day
Title: Area Specialized Agent, Agriculture - Dairy
Phone: (919) 542-8202
Email: marti_day@ncsu.edu
Brief Job Description: Responsible for educational programs for dairy farmers, youth with an interest in dairy projects and the general public with an interest in dairy foods and the dairy industry.

Chastity Elliott
Title: County Extension Support Specialist
Phone: (336) 302-6338
Email: chastity_elliott@ncsu.edu
Brief Job Description: Provide support to all areas of our county's office.

Erin Eure
Title: Area Specialized Agent, Agriculture - Commercial Fruits and Vegetables
Phone: (252) 357-1400
Email: erin_eure@ncsu.edu
Brief Job Description: Provides educational opportunities and technical support to commercial fruit and vegetable growers, agents, and industry in northeastern NC.

Marissa Herchler
Title: Area Specialized Agent, Agriculture - Animal Food Safety
Phone: (919) 515-5396
Email: marissa_herchler@ncsu.edu
Brief Job Description: Marissa is an Area Specialized Agent for animal food safety, with emphasis on the new Food Safety Modernization Act rules, as they apply to feed mills, pet food and ingredient facilities in North Carolina. Please contact Marissa with any animal food safety-related questions, or Preventive Controls for Animal Food (PCAF/PCQI) training inquiries.

Wanda Howe
Title: County Extension Support Specialist
Phone: (336) 318-6000
Email: wanda_howe@ncsu.edu

Stacey Jones
Title: Area Specialized Agent, Commercial Nursery and Greenhouse
Phone: (704) 920-3310
Email: stacey_jones@ncsu.edu
Brief Job Description: I work with commercial greenhouses and nurseries to help them with growing related issues. These issues range from pests (insect, disease, and weeds), substrates, nutrition, and other miscellaneous topics.

Peggie Lewis Joyce
Title: Area 4-H Agent - Central Region
Phone: (336) 242-2080
Email: peggie_lewis@ncsu.edu

Adam Lawing
Title: Extension Agent, Agriculture - Livestock
Phone: (336) 318-6000
Email: adam_lawing@ncsu.edu

Jeannie Leonard
Title: Extension Agent, Family and Consumer Sciences
Phone: (336) 239-0153
Email: jmleona2@ncsu.edu
Brief Job Description: Nutriton & Wellness, Food Safety (ServSafe, Safe Plate, and School HACCP) Home Food Preservation, ECA Liaison Agent

Annie Mills
Title: Extension Agent, Agriculture - Horticulture
Phone: (518) 573-9224
Email: akmills@ncsu.edu
Brief Job Description: Commercial and Consumer Horticulture, Local Foods, Farmers Market Certifications

Ashley Robbins
Title: Area Specialized Agent - Dairy
Phone: (919) 542-8203
Email: ashley_robbins@ncsu.edu
Brief Job Description: Marti Day and I are the Area Specialized Dairy Agents - the county-based arm of the Cooperative Extension Dairy Team. We are out here in the counties to help you set and reach your farm, family and business goals. We have collaborative expertise in the areas of Waste Management, Udder Health, Cow Comfort, Nutrition and Forage Management with specialties in (Ashley)Reproduction, Records Management, Animal Health and (Marti)Alternative Markets, Organic Dairy, Grazing Management, and On-farm Processing. We hope to provide comprehensive educational programs for our farmers, consumers and youth for every county across the state. We are here for you by phone, email or text and look forward to working with you!

Elena Rogers
Title: Area Specialized Agent, Agriculture - Food Safety - Fresh Produce Western NC
Phone: (828) 352-2519
Email: elena_rogers@ncsu.edu
Brief Job Description: Provide educational programs, training and technical support focusing on fresh produce safety to Agents and growers in Western NC.

Blake Szilvay
Title: Extension Agent, Agriculture - Field Crops/Forestry
Phone: (336) 318-6000
Email: blszilva@ncsu.edu
Brief Job Description: Field Crops, Forestry, Pesticide Education

Jody Terry
Title: 4-H Program Assistant
Phone: (336) 318-6013
Email: jody_terry@ncsu.edu

Allison Walker
Title: Extension Agent, 4-H Youth Development
Phone: (336) 467-2927
Email: allison_walker@ncsu.edu
Brief Job Description: 4-H Youth Development Agent. Passionate about agriculture and promoting agriculture awareness to youth and adults.

Mitch Woodward
Title: Area Specialized Agent, Watersheds and Water Quality
Phone: (919) 414-3873
Email: mdwoodwa@ncsu.edu
Brief Job Description: NC Cooperative Extension's Goals include: - NC's natural resources and environmental quality will be protected, conserved and enhanced. - NC will have profitable, environmentally sustainable plant, animal and food systems. Protecting our environmental resources, particularly drinking water quality, is a top priority in NC. NC Cooperative Extension is a leader in teaching, researching, and accelerating the adoption of effective water quality protection practices.

VIII. Contact Information

Randolph County Center
1003 S. Fayetteville St
Asheboro, NC 27203

Phone: (336) 318-6000
Fax: (336) 318-6011
URL: http://randolph.ces.ncsu.edu