2018 Vance County Plan of Work

Approved: February 20, 2018

I. County Background

Vance County is a rural county north of Raleigh on the Virginia-North Carolina border. The county seat, Henderson, has an active downtown with main street businesses, county and city government buildings, and residences. The county is rural in character with over 50,000 acres of farmland and about 96,000 acres of timberland, most of which is privately owned. It is home to Kerr Lake, a popular outdoor recreational area, and enjoys the benefit of a major transportation artery, Interstate 85.

Agriculture is a significant contributor to the county economy. According to the NC Department of Agriculture and Consumer Services, farm cash receipts totaled over $16,200,000 in 2016. In addition, timber landowners were paid $2.2 million stumpage value with $3.9 million in delivered value (Source: NCSU Extension Forestry).

Vance County is considered economically depressed. According to the 2010 census, 32.3% of Vance County residents live in poverty, which is double the NC average of 16.2%. About 39% of the population resides in rental housing and fifty-five percent of total births are to teen moms. According to the Vance County Schools food service director, 89% of public school children receive free or reduced-priced meals.

This environment of assets and needs provides rich opportunity for Cooperative Extension programming, and Vance County Extension focuses on connecting Extension’s educational resources with county needs. Agricultural production and marketing practices will target maximizing profits for commercial producers, people with small farms, and forest landowners. Training will be provided to pesticide applicators and agricultural waste operators that will help protect Vance County’s abundant environmental resources. Work will continue on developing the Voluntary Agricultural District program, which helps to retain land in agriculture. Master Gardener volunteers will disseminate recommended plant growing methods to homeowners and youth through the 4-H/Master Gardener school enrichment program. Local foods will be available to consumers via farmers’ markets.

Vance County has a number of limited resource and disadvantaged farmers, along with farmers wanting to establish new small farm operations. Cooperative Extension programming will focus on farm business management and on production methods for small farms. This will include incorporating newer technologies on small farms to extend the growing season and programs on decreasing production costs, controlling pests, and increasing profitability on small farms.

4-H youth development efforts will strengthen and expand school enrichment opportunities such as drug prevention and Science, Technology, Engineering, and Math (STEM) programs. Community clubs, 4-H Teen Council, 4-H camp, presentation competition, and special interest programs will serve to teach youth leadership, citizenship, decision-making and other essential life skills.

Family and Consumer Sciences programs will target parenting skills by implementing Parenting Matters and the Incredible Years. Chronic disease prevention will be addressed by creating a close working relationship with the Family and Consumer Science agent and the Expanded Food and Nutrition Education Program(EFNEP)Assistant. EFNEP will offer informative, hands-on nutrition classes to limited resource youth and adults with parenting responsibilities. The consumption and preservation of local foods will be encouraged. The Vance County Extension and Community Association will partner with Cooperative Extension to disseminate information on health, resource management, and emergency preparedness.

Vance County Extension staff conducted an environmental scan including mail surveys, telephone surveys, one-on-one interviews, and focus groups. Representatives from the following groups were included in the scan: city and county government, educational institutions, health and human service agencies, civic groups, churches, Extension Advisory and specialized committees. Major issues confronting the county include lack of jobs that pay a living wage, low educational achievement, families in crisis, lack of transportation, environmental quality, agricultural production and marketing. A prioritization scorecard and nominal group process was utilized to determine the priority issues for Cooperative Extension programming efforts: strengthening parenting skills, developing youth life skills, and enhancement and protection of the environment.

Vance County Cooperative Extension will lead programming efforts to plan, implement, and evaluate program impacts through collaborations with Extension Specialists, Advisory Leadership System, other government agencies, educational institutions, the faith-based community, private business partners, civic groups, and volunteers.

II. Objectives to Address the Cooperative Extension Long Range Plan

Producers will increase sales of food locally to more agriculturally aware consumers through market development, producer and consumer education, and new farmer and infrastructure support.

Individuals and groups will acquire leadership and decision making capacities needed to guide and actively participate in local and state organizations.

Youth and adults will address community issues and/or challenges through volunteerism.

Futures that Work: School to Career Pathways

Consumers and communities will enhance the value of plants, animals, and landscapes while conserving valuable natural resources and protecting the environment.

Youth and adult program participants will make healthy food choices, achieve the recommended amount of physical activity and reduce risk factors for chronic diseases.

III. Relationship to County Government Objectives

North Carolina Cooperative Extension (NCCE), Vance County Center, partners with Vance County government to deliver research based education that enables individuals, families and organizations to maximize the use of resources that enhance quality of life for all county citizens. Vance County has identified the following issues as priority areas (not in priority order): infrastructure, education, environment, human services, economic development, government/administration, public safety, planning and development, and annual work plans. Cooperative Extension programming in focus areas such as agricultural production and marketing, farmers' markets, forest land management, 4-H youth development, youth and adult life skills, parenting education, and healthy eating and nutrition impacts the priority areas of infrastructure, education, environment, human services, economic development, and public safety.

An example of the connection between county issues and Cooperative Extension is programming focusing on agriculture and the environment; assisting local agricultural producers in production, marketing, and environmental protection. Extension staff will continue to work with county government, Farm Bureau, and other interested citizens to make a new Regional Farmers' Market a reality. 4-H/FCS efforts seek to impact educational achievement through youth life skill development and parenting education. Master Gardener volunteers will strengthen the educational experience with third grade classrooms by offering students the 4-H Soil Solutions curriculum.

Vance County Center staff will work to link Extension resources (Agriculture and Community Development, 4-H Youth Development, and Family and Consumer Sciences) across the state and nation to impact these issues and thereby enhance the quality of life for Vance County residents.

IV. Diversity Plan

NCCE, Vance County Center, utilizes traditional media (newspaper, radio, newsletters, fliers and other printed material) and electronic media (website, email, twitter, Facebook) to market Extension programs to existing and potential audiences, including African-American, Hispanic, and Asian populations as well as the visually impaired and physically challenged in our community. Local businesses are utilized to more effectively market extension programs to under-served audiences. Word-of-mouth continues to be effective in marketing educational programming. Language translation services are made available when needed. Through networking and personal marketing, efforts are made to actively recruit volunteers, and inform and invite individuals from diverse backgrounds to participate in Extension programs.

V. Primary Delivery and Evaluation Methods

Delivering timely, relevant educational programs that meet critical local needs is the cornerstone of Extension’s mission. Extension educational programs are designed to equip the citizens of Vance County with the knowledge, skills and tools to improve their economic prosperity, environmental stewardship and quality of life. An Extension program delivery system is a planned and organized mix of educational methods used to share research-based information with targeted learners.

Extension educators employ a wide variety of hands-on, experiential educational methods, such as interactive workshops and classes, demonstrations, field days and tours, that allow learners to engage in the learning process, test new knowledge and practice new skills during the educational session. This plan also includes educational methods such as seminars, client visits, fact sheets, newsletters, and home study kits that serve to support and reinforce learning as well as provide motivation for continued learning.

Armed with the most current literature on effective teaching and learning, Extension educators also skillfully select educational methods based on the learning style preferences and special needs of the targeted learners. These client-focused methods afford learners the opportunity to gain the necessary knowledge and skills to change their lives in meaningful ways.

Extension program delivery is customer driven and customer focused. As such, in addition to the County Extension Center, Extension educational programs are delivered online, in community centers, on farms, and other locations in order for our programs to be available, accessible, and utilized by the citizens of Vance County.

In Extension, success is defined as the extent to which our educational programs have made a difference in the lives of the county’s citizens. The changes we seek focus on key outcomes such as the knowledge and skills participants gain from our programs and applying knowledge and skills to enhance quality of life. Specifically, in this plan, we are using quantitative research methods such as retrospective testing, pre and posttests and/or surveys to measure change in knowledge gained, the application of that knowledge, number of new skills developed, and types of new skills developed.

Extension, as a results-oriented organization, is committed to also assessing the social, economic and/or environmental impact that our programs have on the individuals who participate, their families and communities and ultimately the county as a whole. Short and long-term impacts will be measured by quantitative means such as cost benefit analysis when appropriate data is available and by qualitative means such as testimonials from program participants, and interviews and focus groups with participants.

VI. Membership of Advisory Leadership System

Small Farms Committee
Calvin Adcock
William Owens
Curtis Paul
Susan Sears
Magnolia H. Williams
Dwight Wright
Vance County Parenting Task Force
Amy Oakes
Angelena Kearney-Dunlap
Anne Williams
Annie Perry
Carolyn Hayes
Cassandra Evans
Cherld Jones
Dana Greenway
Darlene Williams
Donnamarie Newkirk
Elizabeth Dale
Frank Sossamon
Geraldine Champion
Jacquetta Bullock
Jeanene Clopton
Kanika Turrentine
Kathy Caudle
Kathy Falkner
Kim Currin
Lisa Mosley
Meredith Houchins
Millie Camacho
mishayharris
Otha Jr & Shamieka Thornton
Sophia Jefferson
Vanessa Brooks
Wanda Hunt
Yvette Lyons
Vance County Extension and Community Advisory Committee
Lucille Alston
Marguerite Anduze
Marian Blackwell
Naomi Dixon
Ann Ellis
Rosa Evans
Geri Floyd
Evelyn Henderson
Ulice Hill
Priscilla Johnson
Annie Monroe
Fannie Russell
Doris Stainback
Velma Steed
Linda K. Terry
Verona Thorpe
Jessie Mae Williams
Lois Williams
Agatha White-Vass
Vance County 4-H Specialized Committee
Crystal Allen
William Clayton
Bill Craig
Carol Edwards
Thomas Franklin
Terri Hedrick
Larry Johnson
Joselyn Kearney
Kecia Perkinson
Irvin Robinson
Kamika Turrentine
Jessica West
Vance County Advisory Leadership Council
Lemondre Watson, Chair
Priscialla Johnson, Vice Chair
Tara Goolsby, Secretary
Bailey Goldman
Brenda Peace-Jenkins
Byron Currin
Christeen Crudup
Eugene Matthews
Gordon Wilder
Ashton Murphy
Lois Williams
Marty Smith (SAC Representative)
Ruth Brummitt
Willa Clark
William Craig
4-H Youth Livestock Committee
Phil Walters
Joel Harris
Carol Edwards
Claudia Grissom
Master Gardener Advisory Board
Edna Gaston, Chair
Marty Finkel, Vice-Chair
Eileen Novak, Secretary
Beverly Allen
Merwin Deickmann
Deborah Price
Carl Shafer
Farmers Market Advisory Board
Deborah Price
Magnolia Williams
Sam Franklin
Kermit Thompson
Gene Matthews
Frank Hester
Lois Williams
Julia Langston
Pete Burgess
Barbara Hicks
Jackie Sergent
Gordon Wilder

VII. Staff Membership

Turner Pride
Title: County Extension Director
Phone: (252) 438-8188
Email: turner_pride@ncsu.edu

Jean Bell
Title: Parenting Education Coordinator
Phone: (252) 438-8188
Email: jean_bell@ncsu.edu

Lisa Benavente
Title: Regional Nutrition Extension Associate - Urban Programming, EFNEP & SNAP-Ed
Phone: (919) 515-3888
Email: lisa_benavente@ncsu.edu
Brief Job Description: Provides programmatic supervision to the EFNEP program in Wake, Durham, and Orange Counties. Responsible for training new EFNEP educators and volunteer development.

Daniel Campeau
Title: Area Specialized Agent, Agriculture - Poultry
Phone: (919) 542-8202
Email: dan_campeau@ncsu.edu
Brief Job Description: Work mainly with Commercial Poultry industry. I also work with small scale poultry production. Service area is now the North Central District from Guilford to Halifax with the southern edge being Chatham and Wake county respectively.

Erin Eure
Title: Area Specialized Agent, Agriculture - Commercial Fruits & Vegetables
Phone: (252) 357-1400
Email: erin_eure@ncsu.edu
Brief Job Description: Provides educational opportunities and technical support to commercial fruit and vegetable growers, agents, and industry in northeastern NC.

Marissa Herchler
Title: Area Specialized Agent, Agriculture - Animal Food Safety (FSMA Programs)
Phone: (919) 515-5396
Email: marissa_herchler@ncsu.edu
Brief Job Description: Marissa is an Area Specialized Agent for animal food safety, with emphasis on the new Food Safety Modernization Act rules, as they apply to feed mills in North Carolina. Please contact Marissa with any FSMA related questions, or PCQI training inquiries.

Lynette Johnston
Title: Area Specialized Agent, Food Safety
Phone: (919) 515-0303
Email: lynette_johnston@ncsu.edu

Danny Lauderdale
Title: Area Specialized Agent, Nursery and Greenhouse, Eastern Region
Phone: (252) 237-0111
Email: danny_lauderdale@ncsu.edu
Brief Job Description: Provides programming to commercial ornamental nursery and greenhouse producers in eastern North Carolina.

Bill Lord
Title: Area Specialized Agent, Water Resources
Phone: (919) 496-3344
Email: william_lord@ncsu.edu
Brief Job Description: Water quality education and technical assistance

Lina Lue
Title: Extension Agent, 4-H Youth Development
Phone: (252) 438-8188
Email: lelue@ncsu.edu

Paul McKenzie
Title: Area Agent, Agriculture
Phone: (252) 438-8188
Email: paul_mckenzie@ncsu.edu
Brief Job Description: Provide programming in Forestry, Pesticide Education, Field Crops (Vance only), and Horticulture in Vance and Warren Counties.

Annette Roberson
Title: County Extension Administrative Assistant
Phone: (252) 438-8188
Email: aprobers@ncsu.edu

Wayne Rowland
Title: Agricultural Natural Resources Technician
Phone: (252) 438-8188
Email: wayne_rowland@ncsu.edu

Chip Simmons
Title: Area Specialized Agent, Agriculture - Food Safety
Phone: (919) 414-5632
Email: odsimmon@ncsu.edu

Rodney Steverson
Title: EFNEP Educator, Extension Program Assistant
Phone: (252) 438-8188
Email: rcstever@ncsu.edu

Debbie Stroud
Title: Area Specialized Agent, Consumer & Retail Food Safety
Phone: (919) 515-9149
Email: dlstroud@ncsu.edu
Brief Job Description: Area Specialized Agents in Consumer and Retail Food Safety help to ensure that Family and Consumer Sciences (FCS) Agents have access to timely, evidence-based food safety information. This is accomplished by (1) working with FCS Agents in their counties, (2) developing food safety materials and (3) planning and implementing a NC Safe Plates Food Safety Info Center.

Mitch Woodward
Title: Area Specialized Agent, Watersheds and Water Quality
Phone: (919) 250-1112
Email: mdwoodwa@ncsu.edu
Brief Job Description: NC Cooperative Extension's Goals include: - NC's natural resources and environmental quality will be protected, conserved and enhanced. - NC will have profitable, environmentally sustainable plant, animal and food systems. Protecting our environmental resources, particularly drinking water quality, is a top priority in NC. NC Cooperative Extension is a leader in teaching, researching, and accelerating the adoption of effective water quality protection practices.

VIII. Contact Information

Vance County Center
305 Young St
Henderson, NC 27536

Phone: (252) 438-8188
Fax: (252) 492-3830
URL: http://vance.ces.ncsu.edu